TurnSignl

On-demand iOS and Android apps secure TurnSignl an additional $2 million in investment to expand their services nationwide.

Client
TurnSignl
Project Size
$100,000 - $249,999
Strategic Consulting
iOS
Android
On-demand
Ruby on Rails
Analytics
About


TurnSignl is an on-demand, real-time app and service that facilitates and records law enforcement interactions with drivers during traffic stops and accidents. During a traffic stop, drivers can access live legal representatives at the touch of a button or voice command.


Challenge


Technically, this project brought more integrations than a standard project, with 24/7/365 video calls between drivers and legal representatives.


Socially, TurnSignl was facing repeated pressures of individuals being murdered during traffic stops and knew their product was needed immediately to mediate and de-escalate these situations to save lives.


Solution


The timeline for building infrastructure to support a 3-sided marketplace with this level of technical integration is typically 6-9 months.


Based on our previous experience with similar technologies and our team’s dedication to supporting TurnSignl’s mission, we were able to move quickly and compress the development process into three months. 


Knowing TurnSignl’s plan to expand the product nationally after its Minnesota pilot, we structured the app with scale in mind, readying it to technically support the number of users a nationwide launch would bring.


Results


The iOS and Androids apps launched in Minnesota in May 2021 to thunderous applause from investors and customers, winning several accolades, including Startup of the Year, the Golden iPod, and The Inclusion Evolution Award at Twin Cities Startup Week.


TurnSignl has been featured in 100+ media stories, notably on NBC Nightly News, PBS NewsHour, MSNBC, and Forbes.


Since its launch, TurnSignl has secured over $2 million in additional investment and expanded the platform's coverage nationwide. 


With the national news attention and additional capital, TurnSignl's user growth has skyrocketed, with over 100K downloads, and its infrastructure continues to support traffic spikes from media attention and enterprise registrations.


It has a 4.5-star rating across app stores and a 90% satisfaction rate for active users over the past year.


JMG continues to be TurnSignl's trusted tech partner for developing new features and supporting its infrastructure to accommodate the growing demand.


Read TurnSignl's review of what it's like to work with JMG on Clutch, an independent rating and reviews platform.