Dynamic links are intrinsic to marketing campaigns, and Google’s discontinuation of its popular Firebase Dynamic Links tool has businesses concerned about the status of their URLs.

JMG Chief Technology Officer, Tom Whitten, joins Michael Roth to address the implications of Firebase no longer supporting dynamic links come August 2025 and when business owners should start migrating their links to another service provider.

In this episode, you will learn:

• The difference between dynamic links and deep links and use cases for each


• Implications of Firebase no longer supporting dynamic links


• When businesses should start migrating their dynamic links away from Firebase

This episode is brought to you by The Jed Mahonis Group, a digital product development agency run by developers, not salespeople. Learn why that makes all the difference at https://jmg.mn.

Recorded February 26, 2024 | Edited by Jordan Daoust | Produced by Jenny Karkowski | Hosted by Michael Roth and Tom Whitten

Show Links

Chat with JMG about dynamic links | https://jmg.mn/chat

Tom Whitten on LinkedIn | https://www.linkedin.com/in/tom-whitten-5857a52b0/

Michael Roth on LinkedIn | https://www.linkedin.com/in/michael-roth-508772183/

Learn more about The Jed Mahonis Group | https://jmg.mn