Tim Bornholdt
Building an app isn’t just about the technology but about the lives it makes easier. Ashley Bennett, Sook Jin Ong, and Pamela McCauley share the inspiring story behind the development of the Minnesota Family Investment Program’s pilot app, MFIP Connect. They discuss the app’s powerful role as a communication tool, along with the unexpected questions around social equity it brought to the table. They dig deep into how they prioritized initial features, knowing they wouldn’t meet the needs of every user, and how feedback gave them space to innovate.
In this episode, you will learn:
- How the app uses technology to reduce compliance barriers for program participants
- Why MFIP started with a pilot app versus building the ideal app to meet the needs of every participant
- How they prioritized features by collaborating with those who would benefit from the app
- How an app won’t be for everyone, and why that’s okay
- How technology has increased the discussion of social equity
- How an app improves communication and streamlines work
- How introducing an app in an organization’s workflow leads to building new habits
- Why you shouldn’t be afraid of your product not working perfectly
- Why it’s important to hear from like-minded people as well as people who think it might not work
- Why you should always consider the real world experience of your product
This episode is brought to you by The Jed Mahonis Group, where we make sense of mobile app development with our non-technical approach to building custom mobile software solutions. Learn more at https://jmg.mn.
Recorded October 22, 2020 | Edited by Jordan Daoust | Produced by Jenny Karkowski
Show Notes:
