Digital transformation looks a lot different for today’s companies than it did in the 90’s. Howard Tiersky, founder of digital transformation agency FROM, joins the show to chat about the rapid evolution of technological innovations, how organizations can shift their mindset to the “new normal,” how solving customer pain points leads to competitive differentiation, and how to balance cost and thoroughness when conducting customer research.

In this episode, you will learn:

• How digital transformation has evolved


• Why companies should rethink their business for a world that’s digitally centric


• How the global pandemic has changed customers’ behaviors


• How the pace of change has impacted everyone, even crime and warfare


• How to create points of competitive differentiation


• What pain maps are and how they lead to opportunities


• How to balance cost and thoroughness when it comes to customer research


• How experiential retail is using tech to compete with e-commerce

This episode is brought to you by The Jed Mahonis Group, where we make sense of mobile app development with our non-technical approach to building custom mobile software solutions. Learn more at https://jmg.mn.

Recorded June 8, 2021 | Edited by Jordan Daoust | Produced by Jenny Karkowski

Show Links

Howard Tiersky on LinkedIn | https://www.linkedin.com/in/tiersky/

FROM, The Digital Transformation Agency | https://from.digital

Winning Digital Customers: The Antidote to Irrelevance | https://winningdigitalcustomers.com/freechapter

Registration for Tim’s upcoming talk at the Twin Cities Business Webinar on Technology: Fraud Prevention Tips | https://tcbmag.com/events/tech21/

JMG Careers Page | https://jmg.mn/careers

Email careers@jmg.mn

Connect with Tim Bornholdt on LinkedIn | https://www.linkedin.com/in/timbornholdt/

Chat with The Jed Mahonis Group about your app dev questions | https://jmg.mn